Hi! I’m Serena, your creative partner in arms.

My goal is to help creative entrepreneurs, brands, boutiques, and bloggers succeed in business and life. My creative gifts combined with my analytical and spiritual sense will help guide and shape the success of my clients’ work. Together we will create a clear direction for your brands’ online presence, design, and launch campaigns, and create beautiful content. My services allow my clients to spend more time off-line and less time being creatively stagnant.

Latest & Greatest from Serena

Model Test: Chaisson Baggette

Model Test: Chaisson Baggette

Model: Chaisson Baggett  Photography & Styling: Serena Duffin   I have had the absolute pleasure to work with Chaisson on an upcoming Netflix mini series; COLIN. When I mentioned to him that I was looking for models to build my photography portfolio he jumped...

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Styled Shoot: Tracy

Styled Shoot: Tracy

Tracy and I had the cutest sunset picnic date complete with a few outfit changes! I styled the experience out with a mix of World Market pillows and some vintage pieces that I have in my collection. Tracy looked so cute wearing pieces from her own closet that just so...

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You are what you wear

You are what you wear

We've all heard the expression: You are what you eat. Nowadays, thanks to a more conscious lifestyle that we all chose to embody, we know that the adage also includes what we watch, listen to, read, and the people we surround ourselves with. Everything that we consume...

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The Indigo Lab Mt Shasta Summer Solstice Sponsors

The Indigo Lab Mt Shasta Summer Solstice Sponsors

Magic of I. Pure Dharma CBD Activated Salt Soak Shilajit REDD Nourishing Plant-Based Protein Bars for Radiant Energy LesRuches Luxury Organic Beeswax Candles Joya Loose Leaf Herbal Tea Zizia Botanicals Goldthread Herbs Plant-Based Tonics

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DIY Face & Body Oil

DIY Face & Body Oil

We're all doing a little more DIYing lately. From Dinner to entertaining to spa days, we have all have been asked to stay at home and do it all ourselves. Honestly, these last few weeks have been a refreshing change from our fast-paced, easy-access world that we live...

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Linguine with Clams

Linguine with Clams

Linguine with Clams   Linguine with clams in a garlicky white wine sauce makes an easy and elegant Italian pasta dinner.   Servings: 4 to 6 Prep Time: 10 Minutes Cook Time: 20 Minutes Total Time: 30 Minutes, plus at least 20 minutes to soak the clams HOW TO...

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Where to Sleep, Shop and Eat in Downtown Dallas

Where to Sleep, Shop and Eat in Downtown Dallas

Stay: The JouleOn a recent trip to Dallas, we stayed at The Joule Hotel in the downtown Arts District.  I can’t express our gratitude to all the people we came in contact with while we were there. From bellmen to housekeeping from restaurant staff to front desk...

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My Picks From the Forty Five Ten Winter Sale

My Picks From the Forty Five Ten Winter Sale

While in Dallas last week, I was reacquainted with an amazing lifestyle store and women's boutique Forty Five Ten. Conveniently located across the street from our fabulous hotel (read about the Joule Hotel here), Forty Five Ten is a 4 story boutique that offers fine...

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8 Ways I’ll be Detoxing this Week

8 Ways I’ll be Detoxing this Week

TGI2019! I am happy to say that I ended the year strong with all cylinders burning, but the stress of the holidays, general over-indulgences and winter-chill has me feeling (a little) drained. I'm sure I'm not alone in feeling that maybe need a full life DETOX! My...

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